This is HubSpot Smart CRM

HubSpot Smart CRM is at the heart of the entire HubSpot platform. It's an AI-powered CRM that collects, understands and activates customer data across marketing, sales, customer service and other business systems.
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What is HubSpot Smart CRM?

HubSpot Smart CRM is the underlying CRM system in HubSpot. It's not a separate module, but the core that connects Marketing Hub, Sales Hub, Service Hub, Content Hub, Data Hub and Commerce Hub.

Smart CRM gives you:

  • One unified and updated customer database
  • Full overview of all activity and communication
  • Automated processes across teams
  • Built-in AI for better insights and faster decisions

All delivered as a user-friendly, cloud-based SaaS platform.

Part of the HubSpot CRM Suite

Smart CRM is the foundation of the HubSpot CRM Suite. All modules share the same data model and the same user interface. This means that information does not need to be synchronized between systems - it's already there.

HubSpot is a listed software company founded in 2005, with over 7,000 employees and more than 180,000 customers globally. The platform is made up of an underlying Smart CRM and six main modules that can be purchased separately or together:

A CRM that actually understands your customers

Many CRM solutions function as advanced address books. HubSpot Smart CRM goes further. With built-in AI, the system analyzes data across channels and teams, giving you:
  • Holistic customer insights
  • Suggestions for the next best action
  • Alerts on missing or inconsistent data
  • Better decision making - without manual analysis
You avoid working with incomplete information and reduce the risk of important signals being lost between systems or departments.

Who is Smart CRM suitable for?

HubSpot Smart CRM is suitable for businesses that:

  • Want one unified platform instead of many separate systems
  • Have challenges with data quality and silo thinking
  • Want to use AI and automation to work more efficiently
  • Need better insight into the entire customer journey

The platform scales from small and medium-sized businesses to larger organizations with complex needs.

Popular functionality in HubSpot Smart CRM

A collective customer history

All emails, meetings, phone calls, forms, chats and purchases are automatically logged to the contact, company or deal.

Custom objects

Customize your data model to suit your business needs, whether you work with projects, subscriptions, properties or memberships.

Advanced reporting

Create dashboards and reports that provide insights at individual, team and company level.

Automation

Automate internal processes, approvals, tasks and notifications across departments.

AI support

Use AI to summarize meetings, suggest follow-up, generate content and analyze customer data.

Integrations

Connect HubSpot with ERP, financial systems, eCommerce, support tools and other third-party systems via ready-made integrations or APIs.

How much does HubSpot Smart CRM cost?

HubSpot Sales is a software that grows with you. Start with the free version or upgrade to one of HubSpot's premium editions.

Free

Manage contacts, companies and agreements Organize your pipeline Synchronize your data Administrer kontakter, selskaper og avtaler Organiser pipelinen Synkroniser dataene dine
100% FREE

Starter

Remove HubSpot branding Configure user permissions Enrich data automatically Fjern HubSpot-branding Konfigurer brukertillatelser Berik data automatisk
From $15/month

Professional

Customize the layout in CRM Merge duplicate entries Organize users in teams Tilpass oppsettet i CRM Slå sammen dupliserte oppføringer Organiser brukere i team
From $50/month

Enterprise

Get AI insights on CRM overview pages Create custom objects Enable single sign-on Få AI-innsikt på CRM-oversiktssider Opprett egendefinerte objekter Aktiver single sign-on
From $75/month

Click here for more detailed information from HubSpot - or click here to read more about how Intuvio can help you succeed with HubSpot. Remember: It doesn't cost anything extra to buy HubSpot through us. Get in touch and we can help you find the right product for your needs.

What integration opportunities exist?

Surrounding HubSpot is an ever-growing ecosystem of software integrations, which HubSpot has included in its Connect program. There are over 500 integrations ranging from external solutions for CRM, video hosting, surveys, webinars, chat, eCommerce and automation.

Here are a few examples:

  • LinkedIn Sales Navigator
  • Microsoft Dynamics CRM
  • Salesforce CRM
  • GoToWebinar
  • TwentyThree Video
  • ClearVoice
  • SurveyMonkey
  • Zendesk
  • Shopify
  • Magento
  • Slack

If you have special needs, Intuvio can develop integrations with third-party applications using the REST API in HubSpot. NOTE: Requires Professional or Enterprise license.

How to buy and get started with HubSpot?

If you are interested in HubSpot, we recommend that you contact a Norwegian HubSpot partner. Intuvio is Norway's largest HubSpot professional environment. We have a large number of ambitious customers, many of whom are international companies with large sales organizations and complex sales processes. If you want to buy HubSpot Sales Hub, or if you want to get more out of the platform, it pays to talk to us. The price is the same whether you buy directly from HubSpot or via a partner, but by buying locally you have a number of other advantages:

  • Help from a Norwegian-speaking advisor to choose the optimal HubSpot solution
  • Opportunity to purchase onboarding services
  • Advice from a Norwegian partner who has experience from a number of implementations
  • Opportunity to receive assistance in establishing a strategy for the initiative
  • Opportunity to get assistance with implementation
  • Opportunity to get assistance with operations and content production

If you have already purchased HubSpot, but would like help getting the most out of the platform, contact us for a no-obligation chat!

Read more about how Intuvio helps companies succeed with HubSpot.

How we create success together

As a new customer, you will be assigned a dedicated team led by an experienced business advisor. We work to ensure that you get a HubSpot solution that provides real business value for you as a company!
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Digitizing the customer journey

Intuvio works with you to set up a HubSpot solution that digitizes all the customer-facing processes your business has.
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Challenging existing processes

When implementing a new HubSpot solution, we challenge the existing processes to ensure that you work in the best way and get maximum value from HubSpot.
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Focus on data quality

Good data quality is crucial to the success of HubSpot. Therefore, the development of good processes that ensure good data quality will be an important part of a HubSpot project with Intuvio.
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Good onboarding to ensure usage

In order to succeed with HubSpot, you need to ensure that everyone who works with customers uses the system in a good way. We emphasize good onboarding and establishing good driving rules that get all users on board.

Are you considering HubSpot or do you use HubSpot and need a partner? Get in touch and we'll have a chat!