Topics

An introduction to customer journeys

This page gives you an introduction to customer journeys and how to use insights to improve experiences and drive value at every stage.

An introduction to HubSpot

This theme gives you a clear overview of what HubSpot really is, what the platform can do – and how it can help you create better customer experiences, strengthen sales, and streamline your marketing.

This is HubSpot Service Hub

This theme gives you an introduction to how you can use Service Hub to handle inquiries efficiently, build strong customer relationships, and deliver better experiences.

This s HubSpot Sales Hub

Sales Hub brings everything your sales team needs to work smarter and close more deals – all in one place. Learn how Sales Hub helps streamline sales processes, improve lead management, and simplify follow-up.

This is HubSpot Content Hub

Content Hub is a module that supports marketers working with content marketing across various formats and channels.

This is HubSpot Marketing Hub

A powerful marketing platform with all the functionality a modern marketing department—big or small, across borders, languages, or domains—needs to drive traffic growth and generate and nurture leads.

This is HubSpot Operations Hub

Operations Hub gives you the tools to keep HubSpot and the rest of your tech stack clean, synchronized, and automated. Discover how to build robust data integrations, automate processes, and ensure high data quality across systems.

This is HubSpot Commerce Hub

Commerce Hub makes it easier to sell – directly from HubSpot. Learn how to use Commerce Hub to send quotes, collect payments, and manage purchases in a seamless and professional way, all within your CRM.

All you have to know about Inbound Marketing

This theme offers a clear and practical introduction to the method that helps you attract, engage, and delight your customers.

Your guide to account based marketing (ABM)

This is a practical guide to how Account-Based Marketing works, when to use it – and how to succeed with it in HubSpot.

How to create a marketing plan?

Learn how to create a marketing plan that’s both strategically grounded and operationally useful – with clear goals, actions, and priorities.

Inbound sales: What, how and why?

This guide is written for leaders, salespeople, and marketers who want to learn more about inbound sales.

What you need to know about Performance Marketing

Get a clear explanation of what performance marketing is, how it differs from other marketing approaches – and how you can use it to drive growth.

All you have to know about Content Marketing

This guide is written for managers and marketers who want an introduction to what content marketing is.